May 5, 2011
Tiger Woods has definitely showed that the bigger you get, the bigger your fall is. Before 2009, no one in sporting was bigger than Tiger Woods. He was winning championships, Nike Golf was created because of him, and he broke the stereotype about African-Americans playing golf. EA Sports created a golfing game featuring his name, ...
May 3, 2011
It is hard to imagine any Bill Cosby impersonation without the mention of Jell-O pudding, Kodak, or the infamous New Coke. Shows like the Simpson’s and Family Guy has painted this persona with their various Bill Cosby “guest appearances.” Earlier this year, Bill Cosby received the AAF President’s Award to commend the great work that ...
April 13, 2011
I can only imagine how the creative brainstorm went for this ad campaign. “How can we increase brand awareness?” “Well,” the copywriter says with a squeak in his voice, “we could just say the brand name over and over again.” And they did. And it works. Quite well too. The Budweiser Frogs debut in the ...
April 11, 2011
“Yo quiero Taco Bell” This phrase swept the country by storm and made Spanglish more popular than ever. Wikipedia reports that the phrase “Yo quiero” became a pop culture reference. Try using this phrase to your boss, “Yo quiero promotion!” It will work in no time! For those still have their job and didn’t take ...
April 8, 2011
“What goes up, must come down.” Sadly, our little sock puppet had no idea he just sealed his own fate in one of our featured videos. Pets.com was one of the fastest growing dot-com brands and had the sock puppet to thank for it. Ad Age reported that the sock puppet appeared in a Superbowl ...
April 6, 2011
“GEICO, so easy a caveman can do it.” This phrase of encouragement, although had good intent, has changed the media world drastically. This phrase led to the discovery of cavemen (or brought them out of hiding), it has sent cavemen to psychiatrists for help, and created a “please no!” sit-com. But even though the cavemen ...
April 4, 2011
Please don’t squeeze the Charmin” That phrase, made popular by Mr. Whipple, would encourage his shoppers not to squeeze the soft, fluffy, irresistible Charmin.
April 1, 2011
Have you ever heard that you can only make a first impression once? The saying, although true, doesn’t mean you have to keep that first impression. Enter The King. His very first ad with him waking up in bed with another guy was quite creepy. Some folks believed that Burger King was hinting at something ...
March 30, 2011
“Can’t get enough of that Golden Crisp!” The song says it all. You just can’t get enough of it. The same goes with Sugar Bear, the spokes bear for Golden Crisp, Sugar Crisp, Super Golden Crisp, Super Sugar Crisp. This spokes bear has been entertaining from the 70’s though the 90’s and, like the Trix ...
March 28, 2011
Back when fast food chains were allowed to be fun and could offer toys with their Happy Meal, amazing characters like Hamburglar were created. This thief went around and, being true to his name, stole hamburgers. Ronald and the gang had to keep their eyes peeled to make sure this grimacing villain kept his hands ...